Evaluating and purchasing event technology is a complex and time-consuming activity and is not something event organizers do on a regular basis. Getting it wrong can be extremely damaging and costly. Many times, event organizers go about it backward by selecting the technology before knowing what the strategy should be. Event technology companies don’t make it any easier. Between not answering requests for information, hyping up benefits, or ignoring the critical “must-haves” of their prospects and customers, event organizers are faced with a high-risk decision in an incredibly complex environment. And it’s a decision that most event organizers can no longer hold off.
Techmatch helps event organizers by bringing an impartial, organized, and process-driven approach along with deep industry knowledge across events and event tech. We level the playing field and ensure that there is a strategy in place BEFORE moving to evaluation and selection. Once the strategy is in place, we project manage the entire selection process, including everything from capturing the must-haves along with the like-to-haves, developing a long list, managing the demo process, and pressure testing the short-list.